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‘Woka-Cola’: Ad trolls Coke for defending China, giving Americans diabetes

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‘Woka-Cola’: Ad trolls Coke for defending China, giving Americans diabetes Empty ‘Woka-Cola’: Ad trolls Coke for defending China, giving Americans diabetes

Post by Elizabeth Theus Fri Jul 16, 2021 11:50 am

  • A consumer advocacy group, Consumers’ Research, has released a series of advertisements targeting Coca-Cola for its “woke hypocrisy.”

  • The group is running a commercial nationwide that satirizes Coca-Cola’s advertisements.

  • Coca-Cola has been tied to forced labor in China and has been criticized for the health effects of its products.
    The beverage company defends that it doesn’t use forced labor to produce its products.

  • Consumers’ Research, a consumer advocacy group, launched a series of advertisements Thursday calling out Coca-Cola’s “woke hypocrisy” for its reported defense of China and alleged health concerns associated with its sugary drinks.


Part of the campaign is a video advertisement satirizing a Coca-Cola commercial, which is set to music with lyrics like “Just drink Coke, the road to obesity” and “China is our labor supplier that drives our stock price even higher.” The group also created a website “alwayswokacola.com” to continue to expose the company.

In addition to promoting the video advertisement that will air in Atlanta and nationwide, Consumers’ Research says it plans to drive mobile billboards around Coca-Cola’s headquarters, the Coca-Cola museum, and the Georgia State Capitol for 28 days.

“Today, we are launching AlwaysWokaCola.com and the accompanying ads as a satirical reminder to Coke to focus on their consumers, not woke politicians. The company has taken its eye off the well-being of the customer,” Consumers’ Research Executive Director Will Hild said in a statement Thursday.

Always Woka Cola
@AlwaysWokaCola
"At Coke we say we're woke, then we sell drinks bad as smoke. China is our labor supplier who that drives our stock price even higher..." 🎵🎶 #WokaCola


“Their products continue to contribute significantly to childhood obesity, they have sourced sugar from companies in China reportedly using forced labor, and they have such poor quality control that racist directives, like ‘be less white’ are included in staff trainings,” Hild added.
The campaign aims to “to amplify the voice of consumers fed up with how the company is failing them and as a warning to Coke and other companies,” according to the statement.

“Any corporation who decides to distract from their misdeeds by taking radical positions on political and social issues that are unrelated to their business to garner positive praise from woke politicians and press is on notice, it’s not going to work,” Hild said.

The new advertisements are part of a seven-figure campaign Consumers’ Research is conducting to also expose American Airlines, Nike, Ticketmaster and the MLB, according to a press release. The Consumers First Initiative aims to give consumers transparency about companies so they can decide for themselves what products to buy.

Coca-Cola was sued along with the American Beverage Association in 2017 for allegedly knowingly misleading consumers about the health effects of its drinks. Coca-Cola said at the time that the accusations were “legally and factually meritless,” according to The Atlanta-Journal Constitution.

The plaintiffs in the case said they’ve since withdrawn the complaint, recognizing that both groups “have moved away from claiming that their products have no connection to chronic disease.”

The company also reportedly pushed back on legislation that sought to crack down on forced labor in China. Coca-Cola has been tied to sugar suppliers in Xinjiang, where China is reportedly committing a genocide against the Uyghur ethnic minority group.

Coca-Cola defended, according to The New York Times, that it “strictly prohibits any type of forced labor in our supply chain” and has independent auditors monitoring its suppliers.

Meanwhile, Coca-Cola continues to make statements about political issues in the U.S. Coca-Cola CEO James Quincey earlier this year labeled a Georgia voting bill that has since been passed as “unacceptable.”

“It is a step backwards and it does not promote principles we have stood for in Georgia around broad access to voting, around voter convenience, about ensuring election integrity – this is frankly just a step backwards,” he said. “We have said for many decades we promote within Georgia better society and better environment and this is a step backwards and our position remains the same. This legislation is wrong.”

The company also allegedly promoted a course that encouraged people to “be less white.” The lesson was later deleted from LinkedIn.




Elizabeth Theus
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Post by Calypso Jones Wed Sep 25, 2024 11:46 pm

https://www.newsbusters.org/blogs/business/joseph-vazquez/2024/09/25/busted-will-media-ignore-coke-censoring-president-trump

Coke censors President Trump/ green lights Harris.

I'd boycott coke but i don't buy it because it tastes awful.

oh!  but i can avoid buying any other product made by coke.

https://www.coca-colacompany.com/brands

no more powerade...tastes like c$@9 anyway, minute maid, dasani, fanta, fresca, fuze,
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Post by Leon Xiv Thu Sep 26, 2024 12:41 am

Its just sugar water anyway

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Post by RV Thu Sep 26, 2024 7:57 am

I prefer filtered ice and water. The Democrats seem to LOVE China and Chinese goods over goods produced here in the U.S.A. Maybe the Democrats get kickbacks from the jobs shipped overseas?
RV
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Post by Keith Thu Sep 26, 2024 12:19 pm

I don't drink Coke or Pepsi. Keurig-Dr. Pepper has the best soft drinks, IMO.
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Post by RV Thu Sep 26, 2024 12:22 pm

Leon Xiv wrote:Its just sugar water anyway

Yeah, LOTS and LOTS of sugar!
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Post by Keith Thu Sep 26, 2024 12:25 pm

Leon Xiv wrote:Its just sugar water anyway

In America, it's corn syrup, which is arguably even worse.
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Post by Calypso Jones Thu Sep 26, 2024 1:15 pm

We trusted them....they were killing us softly.

https://rumble.com/v5gcfzo-jillian-michaels-gets-standing-ovation-after-powerful-speech-on-the-chronic.html
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